Uhuru Provided “Uri-Call” Mobile Ordering System to Kawasaki Frontale

Service Deployed for “Comfort Plan” at “THE KOKURITSU DAY” Match Against Yokohama F. Marinos

Uhuru Corporation provided its mobile ordering system, “Uri-Call,” for the Kawasaki Frontale “THE KOKURITSU DAY” match against Yokohama F. Marinos, which was held on Sunday, March 22, 2026.

“Uri-Call” is a mobile ordering system currently being implemented at multiple stadiums across Japan. It is currently utilized as the ordering system for VIP rooms at Kawasaki Frontale’s home ground, “Uvance Todoroki Stadium by Fujitsu.” For the “THE KOKURITSU DAY” match against Yokohama F. Marinos, the service was newly expanded to include the “Comfort Plan” hospitality package.

By using the “Uri-Call” pre-order takeout service, eligible plan holders were able to order drinks and gourmet food via their smartphones before arriving at the stadium and pick up their items at a dedicated pre-order window at the external kitchen cars. This reduced congestion at concession stands and shortened wait times, enhancing the stadium experience and allowing for a more comfortable sports viewing environment.

Implementation Details

・Match: Kawasaki Frontale National Stadium Match
・Stadium: MUFG Stadium (as of March 2026)
(Formerly known as The Japan National Stadium, aka “KOKURITSU” Stadium in Japanese)
Address: 10-1 Kasumigaokamachi, Shinjuku-ku, Tokyo 160-0013
・Date: Sunday, March 22, 2026
・Target Area: Hospitality Plan “Comfort Plan” (Approx. 400 seats)
・Details: https://www.frontale.co.jp/lp_games/2026sp/j1_08_yokohamafm/

Uhuru operates under the philosophy of “Creating a sustainable society through technology and free thinking,” supporting the resolution of challenges for corporations, government agencies, and local municipalities. In the sports field, the company works on optimizing experiences and improving fan engagement at professional baseball and soccer stadiums in Japan. Among its offerings, the “Uri-Call” mobile ordering system is expanding to more stadiums, achieving a comfortable and convenient match-viewing experience.

■ Mobile Ordering System “Uri-Call”: https://uri-call.uhuru.co.jp/

“Uri-Call” is a mobile ordering system aimed at removing consumer stress during food, beverage, and merchandise purchases at sports events, providing a more enriched stadium experience. Stadium and arena visitors can order and pay for items in advance and pick them up smoothly at dedicated windows. Additionally, they can order from their seats during a match for direct delivery, or receive notifications to pick up items for takeout once they are ready. With no app download or membership registration required, anyone can use the service easily. It is provided at various professional sports facilities—including baseball, soccer, and basketball venues—and is also utilized by accommodation facilities and local governments.